Sold 1.11 million units by two and a half years, Wuling Hongguang MINIEV really hit the needs of the national car?

Wuling Hongguang MINIEV is also considered an iconic model in the domestic electric vehicle market, and its monthly sales of 40,000 to 50,000 units directly stimulates the overall prosperity of this market segment and promotes the development of the domestic electric mobility car market.

 

 

Recently, SAIC-GM-Wuling officially released the latest news, since its launch on July 24, 2020 as of January 29, 2023, two and a half years, the global sales of Wuling Hongguang MINIEV models have reached a total of 1.11 million units. Wuling Hongguang MINIEV really hit the needs of the Chinese people with cars?

 

 

The positioning of Wuling Hongguang MINIEV in all aspects can be said to be very accurate, slightly retro style appearance design for young and old, three door structure looks personalized, four-seat layout has good practicality, and the most critical point is the pricing, Wuling Hongguang MINIEV in 2020 just listed when the starting price of 288,00 yuan, 20,000 to 30,000 yuan prices make many people's concerns about electric cars become Not too important.

 

 

Although the range of the entry model is only 120km, but its positioning is short-distance commuting, commuting, picking up children, grocery shopping, battery cars are not also three or two days to charge a charge?

 

In addition Wuling for this small car can timely launch diverse appearance, interior version, such as after the ordinary version launched the macaron version, GAMEBOY version, and convertible version, the sense of refinement and playability are beyond the attributes of the means of transportation.

 

 

In addition to the product itself, which is precisely positioned and meets the needs of the Chinese people, Wuling's powerful channel system is also an important guarantee for it to become a hit.

 

 

Of course, due to the replicability of the product positioning, the competition of this level of Wuling Hongguang MINIEV is getting fierce, Chery, Geely and Chang'an brands have started to enter, so the pressure on Wuling Hongguang MINIEV will be more and more intense in the future.

 

 

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